West Coast Union Uses eMembership to Schedule and Manage Chapter Meetings
ProblemThis statewide school employees local uses chapter meetings as its primary means of communicating with members. Meetings are also used to encourage card signing by employees who are new to the bargaining unit. Before eMembership, the chapters and home office did not share a common list of members or bargaining units, so invitations often did not get to the right people. This resulted in communication gaps, as well as potential lost membership.
SolutionThe home office implemented eMembership, and gave access to all chapters. This put into place a “single source of truth” – all members and candidate members, were now being maintained in a single system, with up-to-date contact information, that chapters and the home office could access in real time, from anywhere. This had an enormous and immediate impact, by ensuring that the right people were being invited to the meetings. Meetings are scheduled by the home office or chapters using the eMembership Events module and Query Builder, which allow the meeting organizer to create the event, create an custom invitation list, send the invitations with a click of a button, track RSVPs, and track attendance.
Meeting organizers can now easily create an accurate invitation list using eMembership, ensuring that the right audience (members, bargaining unit new employees, other) are being invited to the right meetings. Everything is electronic, which means scheduling and tracking attendance is infinitely easier. Members are no longer accidentally excluded from a meeting because “they weren’t on my list.” And communication with prospective members is now consistent and accurate, resulting in higher membership conversion rates.
About the eMembership Communications ModuleThe eMembership Communications module facilitates communication and engagement with members for union activities. You can:
- Create and send online surveys.
- Using integrated email and/or text, send messages to the entire membership, or to targeted groups of members.
- Easily create invitation lists for meetings or events, email or text those invitations, track RVSPs, and track attendance.
- Send documents for electronic signature.
- Track the engagement of every member or prospective member.